Understanding Food Ordering and Restaurant Mobile App Usage in 2021

Food and Restaurants Offering Survey Overview

One of the most interesting findings of our research was that customer loyalty has not been negatively impacted at either local restaurants or national chains even as some Americans reach a full year of restrictions. According to our 2021 survey, 52% said they had placed one to four restaurant orders in the past month, while 29% said they had placed five to nine orders in the past month and 8% said they had placed 15 or more orders in this time frame — and, all of these percentages are up from what we found in June 2020.

Trends in the Food Delivery App Space

In addition to our survey, we also reviewed our own mobile data to see how consumers were using mobile ordering options. Specifically, we looked at install data and ownership trends for restaurant delivery Grubhub, Uber Eats, Postmates and DoorDash, along with food and beverage delivery apps Drizly, goPuff and Instacart.

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InMobi

InMobi

Matthew Kaplan is the Content Marketing Manager at InMobi (www.inmobi.com)