Gen Z Consumer Insights: What Our Data Reveals [New Report]

Understanding Gen Z Consumers: Report Highlights

  • What Gen Z shoppers actually care about, and how Gen Zers compare to other generations in their shopping habits.
  • How consumers aged 18–25 think about brand values, and how those attitudes compare to other generations.
  • The brands that have already found ways to connect with Gen Z.

Sneak Peek of the Report’s First Chapter

Interested in Additional Insights?

Our Commitment to Data Privacy: What You Need to Know About This Data



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Matthew Kaplan is the Content Marketing Manager at InMobi (